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20 September 2018

Grey Goose relaunch La Vanille

Submitted by: GVA Team

October 2018 will see the relaunch of Grey Goose's 'La Vanille' flavoured vodka into the UK market.

Originally launched in 2003, La Vanille was the third flavoured expression from the Bacardi owned vodka brand, and was an 'on-trade favourite', until it was discontinued in 2007.

Grey Goose global ambassador Joe McCanta said:

'For years, bartenders have been telling me about their creative cocktail recipes inspired by La Vanille when it first launched 15 years ago.'

'We're excited that it will once again be back on shelves and behind bars for a limited time and look forward to giving the bartending community a chance to get creative and resurrect some of those bygone recipes.'

Made using the same winter wheat and spring water from Gensac la Pallue, the liquid is then blended with Madagascan vanilla to bring 'added notes of toffee'.

La Vanille will be available through both Ocado and Amazon at a RRP of £40.

You can find more information on Grey Goose here.

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